Jenna (Yejin) Jung
Graphic Designer · Brand Identity
Curiosity fuels every project. Purpose shapes every decision.Play
Sweet Home Title Sequence
Inspired by the psychological horror of Sweet Home, this title sequence reinterprets the series through unsettling illustrations, fragmented typography, and layered textures that visualize the gradual corruption of human desire. Dark reds, deep blacks, and stark contrasts establish an oppressive atmosphere, while recurring motifs such as eyes, blood, distorted figures, and abstract organic forms create a sense of paranoia and transformation. The pacing evolves from restrained, suspenseful moments into increasingly chaotic visual compositions, mirroring the characters' descent into monstrosity and capturing the series' tension before the narrative unfolds.
Practice
Visual Systems & Structured Thinking
Research Driven Process
Conceptual Development
- Identity Design
- Interactive Platforms
- Spatial Composition
- Motion Studies
- Data Translation
- Experimental Typography
Structure
I approach design as a constructed framework rather than surface decoration. Each project begins with research and mapping, identifying relationships before defining form. Structure becomes the foundation that allows complexity to function with clarity.
Systems are not imposed visually but developed logically. Through modular thinking and controlled variation, I build identities and experiences that can expand without losing coherence.